Obviously the name of the author is required, a link to his profile. The company profitably dilutes the content. And followers are very happy to join Instagram Bon Appetito. Personal branding on Instagram will stop if you don't learn how to choose hashtags. They must be included in every description. Choose recognizable and branded tags and dilute them with the most popular ones. Play with your followers and visitors, have fun. Boredom hurts the image of any brand. Therefore, he arranges contests and drawings, arranges polls, creates flash mobs. All these are delicious gingerbread cookies that will impress the audience of your page.
Collect fans in different social networks and not only. In Instagram, it is customary to link an account to Facebook. But there are other communities as well. Don't neglect ads. If possible, link to your brand's web page. Designate promotional information about the product fountain pens, mugs, t shirts or whatsapp mobile number list banners. Do not think that there can be promotion without advertising. Of course, it's great if you first find common PR partners or arrange free accommodation in public places. But be prepared for the fact that you will have to pay for high quality PR. By the way, there are good ways to set up targeted ads through Instagram.
When talking about how to develop a personal brand on Instagram, one cannot fail to mention followers. Experts advise not to start promotion from a blank page. That is, you must have at least publications and at least several dozen, or rather hundreds of signed ones. How to achieve this? It's a long way to actively subscribe and expect the same in return. Or you can do the same quickly, but for a fee. There are many services on the Internet that offer this service.