If you need to quickly acquire new users, set up novice benefits to attract new users. User growth has stabilized, and users are acquired by product functions and word of executive list mouth, and no novice benefits are required. In terms of the old user invitation reward settings, there are mainly the following three types: Fixed rewards, the rewards for inviting executive list everyone are fixed, for example, every time you invite a friend, you will get a red envelope of 20 yuan. Ladder reward, the more you invite, the higher the reward. You can withdraw cash when you reach a certain amount, invite one person to get 5 yuan, and you can withdraw when you reach 100 yuan.
Invite friends as a platform activity, or is it a regular function of the product? As a regular feature of the product, old users can invite new users at any time. As executive list a marketing activity, there is a time limit. For example, during the Spring Festival, each APP collects cards and shares to receive red envelopes. During the Spring Festival, relatives and friends executive list gather to achieve the effect of inviting friends through welfare. For example: Douyin once carried out the "divide" New Year limited-time welfare activity during the Spring Festival, which is a marketing activity. 06 How is the invitation page displayed?
Invitation method Invitation methods include: WeChat Moments, in-person scanning code, forwarding links, generating posters, copying invitation codes, Sina Weibo, QQ friends, etc. At present, the most commonly used method is to directly share with WeChat friends, and click [Invite Now] to share with WeChat friends. 2. Display the page after sharing executive list Most of the display pages shared to WeChat friends are web links or small programs, which are convenient executive list for new users to click. Share to the circle of friends: usually in the form of links and pictures. As people's willingness to share to Moments decreases.